Black and white portrait of a woman with long wavy hair, smiling with hands on hips, wearing a floral dress, in front of a plain background.

Hi! I’m Serena,

Your Life and
Business Coach.

I help people change their reality. I teach people how to be paid for doing work they LOVE. With love. In the name of Love.


In our work together we will prioritize your prosperity, your pleasure and your access to peace (despite the chaos).

Instead of trying to “fix” the external circumstance things, we go straight to the heart of the matter and tinker with your internal landscape; your relationship to power, to purpose and with YOUR Essential Self.

This allows the power (not force) that transforms who you’ve been BEing into who you know you’re meant to BE.

You’re meant to BE peaceful, prosperous and able to delight in pleasure.

It’s an undoing. An exhale. A shift that ripples out.

Book Your Complimentary Discovery Call
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See what some of my clients have to say!

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See what some of my clients have to say! 〰️

  • Caitlin - Serena Hicks' Client

    Celebrating and Integrating that I've cash collected over 6 figures in my coaching business. That is Wild. And March is already a 13k month and should end up being around 15k. I speak my desires out loud and have more than once lately had them manifest freaky fast.

    — Caitlin F

  • Ashley - Serena Hicks' Client

    Celebrating 2 client renewals this month - AND am so proud of how I ran these renewal conversations. Was so clean on my end and I truly saw (and stated to them) how it just is such a no-brainer and so in-service/valuable for them to continue our journey together. I had very clear thoughts and ideas on the why/the continued work to be done for each of them.

    — Ashley D

  • Susan - Serena Hicks' Client

    Happy Friyay! I'm here to #celebrate 1 year full-time office job free! # KnowYourNumbers: I made $110k March 2022 - Today. The same as my w2 job in 2021

    — Susan C

  • Rebecca - Serena Hicks' Client

    I created almost 18k in less than 48 hours last week.

    Rebecca F

  • Serena Hicks' Client

    Stripe says my revenue is up 89% from this time last year. This is not counting about 40k in automated monthly payment receivables, and a few payments I took via PayPal.

    Group Coaching Client

  • Liz - Serena Hicks' Client

    Well blow me down - Serena Hicks did say that it can happen fast!! What a week. Wednesday I resigned from my job of 8 years that I LOVE, to prioritise my business. Feels GREAT. Today I had 2 consults and sold (!!!) my coaching packages (10 sessions) at my increased price to both clients. That's a 100% sales conversion. I used all the sales tactics from the consult module and it WORKED. I feel brilliant! and absoloutley RAPT. AND it felt easy and natural. Wow - mind blown to pieces!

    Liz B

  • Serena Hicks' Client

    Thank you Serena Hicks for the coaching yesterday. I SEE SOOOOO many places where I have stopped myself having what I want because of the fear of disappointing ...... unspecified! people. Just the sense that if I have what I want, I will feel bad, inappropriate, selfish. This morning a customer rang up to talk about a project and he offered me a deposit for the work - I've never had a client OFFER a deposit before. I received it with gratitude.

    Group Coaching Client

  • Jennifer - Serena Hicks' Client

    Another 1:1 client signed at Proper Pricing - $12,500. Also, successful in person event as I build my new group

    Jennifer B